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The Invention of Design by Maggie Gram - 9781541600638
The Invention of Design by Maggie Gram - 9781541600638
The Invention of Design by Maggie Gram - 9781541600638
The Invention of Design by Maggie Gram - 9781541600638
The Invention of Design by Maggie Gram - 9781541600638
The Invention of Design by Maggie Gram - 9781541600638
The Invention of Design by Maggie Gram - 9781541600638
The Invention of Design by Maggie Gram - 9781541600638
The Invention of Design by Maggie Gram - 9781541600638
The Invention of Design by Maggie Gram - 9781541600638
The Invention of Design by Maggie Gram - 9781541600638
The Invention of Design by Maggie Gram - 9781541600638
The Invention of Design by Maggie Gram - 9781541600638
The Invention of Design by Maggie Gram - 9781541600638
The Invention of Design by Maggie Gram - 9781541600638
The Invention of Design by Maggie Gram - 9781541600638
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The Invention of Design by Maggie Gram - 9781541600638

The Invention of DesignA Twentieth-Century History

Author(s): Maggie Gram

Format: Hardback

Publisher: Basic Books, United States

Imprint: Basic Books

ISBN-13: 9781541600638, 978-1541600638

Synopsis

A critical history of the idea of design-and its utopian promise

Design has penetrated every dimension of contemporary society, from classrooms to statehouses to corporate boardrooms. It's seen as a kind of mega-power, one that can solve all our problems and elevate our experiences to make a more beautiful, more functional world.

But there's a backstory here. In The Invention of Design, designer and historian Maggie Gram investigates how, over the twentieth century, our economic hopes, fears, and fantasies shaped the idea of \""design\""-then repeatedly redefined it. Nearly a century ago, resistance to New Deal-era government intervention helped transform design from an idea about aesthetics into one about function. And at century's end, the dot-com crash brought us \""design th.

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The Invention of Design by Maggie Gram - 9781541600638

The Invention of DesignA Twentieth-Century History

Author(s): Maggie Gram

Format: Hardback

Publisher: Basic Books, United States

Imprint: Basic Books

ISBN-13: 9781541600638, 978-1541600638

Synopsis

A critical history of the idea of design-and its utopian promise

Design has penetrated every dimension of contemporary society, from classrooms to statehouses to corporate boardrooms. It's seen as a kind of mega-power, one that can solve all our problems and elevate our experiences to make a more beautiful, more functional world.

But there's a backstory here. In The Invention of Design, designer and historian Maggie Gram investigates how, over the twentieth century, our economic hopes, fears, and fantasies shaped the idea of \""design\""-then repeatedly redefined it. Nearly a century ago, resistance to New Deal-era government intervention helped transform design from an idea about aesthetics into one about function. And at century's end, the dot-com crash brought us \""design th.

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Product Description

The Invention of DesignA Twentieth-Century History

Author(s): Maggie Gram

Format: Hardback

Publisher: Basic Books, United States

Imprint: Basic Books

ISBN-13: 9781541600638, 978-1541600638

Synopsis

A critical history of the idea of design-and its utopian promise

Design has penetrated every dimension of contemporary society, from classrooms to statehouses to corporate boardrooms. It's seen as a kind of mega-power, one that can solve all our problems and elevate our experiences to make a more beautiful, more functional world.

But there's a backstory here. In The Invention of Design, designer and historian Maggie Gram investigates how, over the twentieth century, our economic hopes, fears, and fantasies shaped the idea of \""design\""-then repeatedly redefined it. Nearly a century ago, resistance to New Deal-era government intervention helped transform design from an idea about aesthetics into one about function. And at century's end, the dot-com crash brought us \""design th.

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